We advise clients on the availability, registrability, and protection of game titles, franchises, studio names, platforms, characters, virtual worlds, and other strategic brand assets. Our services include trademark searching and registration, global portfolio management, and the development of strategies to strengthen and protect brand identity in highly competitive markets. We also represent clients in trademark oppositions, administrative proceedings, and litigation, helping safeguard the value and reputation of their most important brands.

Our scientists, engineers, and patent professionals possess deep expertise in technologies that are at the heart of the video game and interactive entertainment industries, including artificial intelligence, software technologies, cloud computing, networking, user interfaces, immersive systems, game engines, graphics technologies, and digital platforms. They assist game studios, developers, and technology companies in protecting their innovations through patents and industrial designs in Canada and around the world. 

Our team of specialists advises clients on copyright matters relating to video games, software, AI-generated or AI-assisted works, interactive content, virtual worlds, and digital assets. Our services include copyright registration and portfolio management, the negotiation and drafting of licensing and commercialization agreements, and the development of protection strategies tailored to rapidly evolving technologies. We also assist clients in matters involving piracy, counterfeiting, unauthorized use of content, and complex copyright disputes, working closely with our litigation teams to effectively protect and enforce our clients’ rights.

Our team advises clients on publishing, licensing, and distribution agreements, technology transfers, co-development and collaboration arrangements, joint ventures, financing transactions, mergers and acquisitions, and strategic partnerships. We regularly represent innovative technology companies and venture capital firms in complex commercial transactions involving video games, digital content, software, artificial intelligence, and emerging technologies. Our professionals provide unique insight when structuring transactions, conducting due diligence, negotiating investment rounds, and commercializing valuable technology and content assets in a rapidly evolving industry.

ROBIC represents clients before all levels of court, including the Federal Court of Canada, the provincial courts of Quebec, the Supreme Court of Canada, and specialized administrative tribunals. Our professionals regularly handle disputes involving video games, software, artificial intelligence technologies, digital platforms, virtual worlds, and other strategic technology assets. Recognized for its contribution to the development of Canadian intellectual property jurisprudence, our team helps clients protect their innovations, brands, and creative content in a rapidly evolving technological landscape.